November 14, 2003
Victoria’s Secret Holiday Fashion Show Hottest Ticket in Town
Last night’s Victoria’s Secret Fashion Show proved to be the hottest ticket in New York, with market values around $12K – despite the "Non-Transferable" warning stamped on the face. For those of you not lucky enough to get one of the six hundred odd exclusive invites, it’s airing on CBS on Wednesday 19 November at 10:00 PM Eastern (after the kiddies have gone to bed), with highlights posted to the Web.
Unlike in years-past, when the world (and the Web) ground to a halt to watch the show, this year’s event comes on the heels of last month’s announcement that the company’s Web site made it possible to view which garter belts, camisoles and other intimate apparel some of its customers had on their shopping lists – a major invasion of privacy – particularly for that market segment consisting of cheating husbands sending their mistresses new lingerie.
But, the cost of the flap was more in terms of bad PR than real money – New York Attorney General Eliot Spitzer fined the company $50,000 and forced VS to refund customers, after the error violated the company’s privacy policy.
- Arik
Posted by Arik Johnson at November 14, 2003 03:16 PM | TrackBack
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