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The
Fuld War Room
The Ultimate Multimedia Competitive Intelligence Training on
CD-ROM |
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Now Online
Call 800.924.4249
Fax 715.924.4633
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Demo |
"We look at competitive intelligence training
as an important component of a well-rounded business education. CI is a mindset
as much as a process. We'd like all our managers to have that mindset. The
Fuld War Room fits nicely into our plans. It is very useful for us have a
self-guided training tool to complement the instructor-led training we offer.
It gives our program more flexibility and helps us keep costs down."
Fran D'Angelo
Lucent Learning & Performance Center |
Order
Now!
The Fuld War Room is the first interactive
multimedia training, reference and application software developed to help
businesses harness the power of competitive intelligence (CI). Developed
in partnership with Fuld & Company, the Fuld War Room provides instruction,
tools and resources from CI fundamentals to advanced analytical
techniques.
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The Fuld War Room is a comprehensive 5-day training
course aimed at training an audience far larger than those with analyst or
competitive intelligence titles. It is designed and being used by companies,
such as Lucent, to train product managers and other decision makers within
management, marketing and sales, among others. The Fuld War Room? is the
first computer-based training tool that can help organizations meet the challenge
of monitoring and analyzing your competitive environment.
Competitive intelligence has become a critical
concern in corporate America. A recent Fast Company poll showed that by far
the number one concern of CEO's is understanding what their competition is
up to. To face the challenge of understanding their marketplace companies
are turning to competitive intelligence.
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The Fuld War Room can help:
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Train new members of a CI unit - establishing
a common competitive language
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Provide flexible on-going coaching for professionals
already in a unit
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Give researchers and analysts a powerful desktop
CI reference center
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Create templates to streamline intelligence
gathering and analysis
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Sensitize upper management to the value and
importance of CI
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Spread the CI mindset throughout departments
such sales, marketing, R&D and Strategic planning
The four CD-ROM suite provides in-depth cost
effective training. Recent studies show that multimedia applications increase
retention rates by 20% to 40% while cutting training time in half as well
as providing unparalleled interactivity and flexibility.
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Response to the War Room has been overwhelmingly
positive. A recent review in Power Executive, an influential newsletter in
the electrical utilities industry, describes The Fuld War Room as a "must
have CI tool". Some of the companies that have already purchased The Fuld
War Room include Amoco, Astra Pharma, Baxter Healthcare, Borden, Corning,
Hewlett Packard, Montana Power Company, Novartis, Pratt & Whitney, Delphi
Delco Electronics, Merrill Lynch, SAP America and Unilever. |
To
purchase the Fuld War Room use the online Order
Form
or call 800.924.4249 to place your order,
or fill out the form below to have us contact
you!
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