Learn more about Intellectual Property Intelligence Below: What is Intellectual Property (IP)? What value does my IP hold, and how can I realize it? What can IP reveal about your competitors? What can Aurora do for your company? Example of IP Competitive Intelligence Contact us for further information Non-Disclosure Agreement

Intellectual Property (IP) is a topic of intense interest in the Boardroom. But the question on the table is, "how does one leverage intellectual property assets like other company assets?" Specifically, what value do your own patents represent to you, and what does your competition's patenting tell you about their plans? How can you maneuver for greater security in your technology space, and how can you minimize the threats from your competitors? What value is contained in your patent portfolio that could be released? These are critical questions, and now Aurora has the capability to help you develop the skills to answer them. When you put Aurora on your team, one can not only access today's competitive technology landscape, but also assess the future with greater confidence and clarity. Patents, in particular, showcase a company's competitive position, both now and in the foreseeable future. Your competition has devoted a large amount of resources to these assets. You need to know where the money and strategy are going, now. The results are customized to present you with greater understanding of your competitive strengths, your competitors' weaknesses, opportunities for cash flow development and additional shareholder value generation. Contact Us Now for Further Information

What is Intellectual Property?

Intellectual Property is a legal, publicly declared grant of a monopolistic position. Patents, Trademarks and Copyrights are all Intellectual Property grants. For example, no one but Coca Cola can call their product by that name. It's a Trademark. Pharmaceutical companies battle ferociously to patent and control new genetically engineered drugs.

Why? Because Intellectual Property grants control of an area. The more control, the higher the potential profits and greater market share.

What Value Does My IP Hold, and How Can I Realize It?

The significant investments made to develop and maintain your IP demand an aggressive return. A thorough profile of the ways in which your company uses its IP in its products and strategies lays the groundwork for the proper exploitation of IP. Immediate savings can be achieved through this assessment.

What can IP reveal about your competitors?

When companies apply for patents, they are telling the world which application / technology they believe is the best for their self-interest. Likewise, when a company develops a Trademark, that is a branding and investment opportunity.

With Aurora's ability to access, analyze and present this knowledge about you and your competitors, your company can be ready and positioned for the next change… before your competition.

What can Aurora do for your firm?

Aurora will create a comprehensive IP assessment and strategic direction for your company's IP development and deployment. Using primary sources within the company and publicly available research tools, Aurora enables you to understand the competitive risks you face and the options you have to minimize them. Establishing and monitoring your position relative to your competitors is an essential attribute of a successful company, especially in fast-changing environments.

Example: Competitor Patent (IP) Evaluation

Phase I

• Initial scope and proposal of engagement with specific deliverables

Phase II

• Identify efficiency of IP usage within company and possible savings opportunities; examine IP capture and exploitation processes

Phase III

Conduct structured interviews to help identify Competitive landscape.

• Direct threats or possible cooperative opportunities

• Indirect or longer-term threats

• Disruptive technologies in competitor's portfolio or filing trends

i.e.: Identify relevant competitors in both markets and IP spaces

Phase IV

• Using primary and secondary sources, search and analyze pertinent IP and market information

• For example: Create profile of IP strengths and weaknesses, examine trends and possible outcomes

• Develop strategic options for more effective internal and external IP deployment

Phase V

• Report on findings and present recommendations

• Implement appropriate solutions

Phase VI

• Monitor effectiveness and make functional improvements over time

Please tell us a few details (whatever you're comfortable with) about the nature of your interest in conducting intellectual property intelligence and what technical factors are driving the effort. Any and all information disclosed during your submission will be sent via encrypted email and all guidelines of our standard Non-Disclosure Agreement apply, as indicated below. We will contact you within one business day with suggestions for you and to discuss further possibilities how Aurora's Recon CI Solutions might be of assistance.

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Any and all information submitted via the form above, shall be considered confidential and proprietary information by Aurora WDC and its staff. We pledge not to reveal information entered above to anyone for a period of not less than five (5) years. This service is provided as a means of delivering advice regarding upcoming trade show events and related competitive intelligence services availabile to our clients in connection with such events. Further legal details may referred to in our Terms of Use Agreement for AuroraWDC.com.

Signed and Authorized,

Arik R. Johnson
Managing Director
Aurora WDC