Driving change is only part of the puzzle – many of us in our jobs must also anticipate and respond to it as well. During this session, Arik will outline a framework for writing and presenting analytical output called "Angles of Attack" that hybridizes predictive decision analysis ("Blue Ocean Strategy") with emergent strategy ideas ("Disruptive Innovation Theory") to present a more complete and aligned approach for tasking, sensing and interpreting change in the marketplace. He will then provide a method for presenting findings and recommendations for action.